PROMOTE YOUR SITE ON THE CHEAP

Low-Cost Site Promotion:

Use Everything You’ve Got

Many site owners don’t have the financial resources to heavily promote their sites through paid advertisements like banners and PPC links from other sites. But that doesn’t mean you can’t get proactive – even on a bare-bones budget.

Here are some no- and low-cost methods of getting your web site address into the hands of the market you’re trying to reach.

Stationery, Business Cards & Print Marketing

If you have a business (web-based or otherwise), chances are you have company stationery, biz cards, brochures, flyers, invoices and other print marketing or collateral materials. Great if you do, but are you taking full advantage of what you’ve got?

Does your web site address appear on your letterhead? How about your business card? Since you need these printed materials anyway, be sure to include your URL on every company document intended for public consumption. It won’t cost you any more for the printing but it will drive traffic to your site. After all, the readers of that brochure already know something about your company, so a URL just might do the trick to get these interested parties to drop by your site.

Print Advertising

Same thing, here. If you advertise in the local newspaper or the telephone book, you can amortize some of those promo costs by using print ads to herald your site’s web address. Even a small classified ad should include a URL so interested consumers can find out more about your products, services and location.

Local Cable Adverts

Local cable companies have to sell a lot of TV adverts to turn a profit and these media outlets are competing for print advertising dollars. So, to entice you to spend your tiny advertising budget on local cable ads, these companies offer great deals that might surprise you.

First, cable companies will produce a 30-second spot, usually for free, if you sign up for a lot of spots. Second, the more spots you take the cheaper each spot will cost you. One business cut a deal with the local cable company to run 100 spots in 30 days. Because the business placed such a large order, the cable company produced a nice looking ad and charged $5 per spot – a total of $500 for production and for running all of those ads. Finally, cable companies usually offer targeted marketing for small business owners. If you own a sporting goods company, for instance, you should be able to purchase ad time on sports channels and during sports broadcasts only. That’s something you can’t do with print adverts.

How About a Newsletter?

Weekly or monthly, e-newsletters are a no-cost means of keeping your clients or customers up to date on sales, coupon offerings, new products and the latest insider news. If you can string words together and you know your topic you should be able to write a simple newsletter every four weeks and send it out to all of the customers in your database. It’s free and easy.

If you can’t write a lick, ask friends and family if they could write up a few pages. Someone you know wants to be a writer and here’s a great opportunity to get on-the-job experience and help build your business.

Syndicate Content

If you (or your friend/writer) can develop some informational articles about your products or services, you can submit them to other web sites where they’ll appear with your URL link. This does a couple of things.

First, it gets other sites to promote your site in exchange for useful content – something every site needs. Second, as you syndicate more and more articles you define yourself as an expert in that particular field. And third, as more sites carry your content and you acquire more links back to your site, search engines will identify yours as an authority site – a site to which other site owners refer visitors. This is very, very good for your site’s search engine page rank.

Use Social Sites to Make Contact

Sites like myspace.com and youtube.com offer free advertising opportunities. Create a profile on myspace, or one of the many other social sites, add some pictures and personal information and be sure to provide a link to your site. If links aren’t possible, at least print the site’s URL so your on-line “friends” can find your hand-made jewelry site and make a purchase. It’s not just a great way to build your business, it’s also a great way to make new friends.

Join News Groups

News groups are like-minded people who gather at some cyber spot to discuss a topic of interest – everything from competitive cycling to dentistry. These news groups are accessible through portal sites like Yahoo and AOL, and there are also directories of news group activities available when you Google ‘news groups’.

Now these sites are usually focused on very narrow topics so do some research first before you barge in and start hawking the wares. If you run a rug cleaning business, why join a news group made up of would-be actors? Instead, hook up with realty and home improvement news groups.

Once you’ve become a member, don’t push your site too hard. Bring it up in casual discussions as a potential resource for the other members of the group. This is not the place for the old hard sell, but it is a free way to spread your URL.

Send Out Press Releases

With hundreds of thousands of web sites out there, you can imagine how much copy is needed to fill all of those site pages. So, routinely issue press releases whenever something newsworthy happens in your industry or on your site.

There are on-line businesses that will distribute press releases either free or at minimal cost. And don’t forget to include your URL at least a couple of times in the PR. It’s another low- or no-cost means of spreading the word about your site.

Are You an Expert?

If you know a lot about your products or services, you’re an expert and there are people who want to ask you questions. You can become an instant expert simply by signing up for Yahoo Answers at http://answers.yahoo.com or Google Answers at http://answers.google.com/answers/.

Here, you’ll be able to create a profile listing your areas of expertise and your credentials. You’ll also be able to list your site’s URL. And once you’ve helped out a few people by answering their questions, some of them are going to want to learn more about you and your site. And again, it’s 100% free.

Join the Chamber of Commerce

An especially good way to market your site, especially for site owners looking to drum up local business. Chamber of Commerce members meet regularly (usually for lunch!), sponsor events and bring in guest speakers. (You, perhaps?) It’s one of the best ways to network, meet other business owners in need of your products, and to hand out your business card with your URL printed in BIG letters. It’s also a lot of fun and educational. So sign up and spread the word.

Appeal to Visitors

If your site offers good, useful information and especially good prices, you’ll appeal to a lot of visitors who may not be in a buying mood at that precise moment but somewhere down the line, maybe. Ask visitors to bookmark your site and be sure to let them know that fresh, green content is posted regularly on your site’s blog. (You don’t have a site blog? That’s another low cost way to market your site.)

Get Creative

Low-cost marketing doesn’t require a lot of cash (thus its name) but it does require a great deal of imagination. The list of low-cost marketing options continues to expand as more and more small site owners hone in on their potential buyers.

Bumper stickers, posters and signs, web cards with nothing but your URL shipped out with every order, free give-aways, public speaking opportunities, local press and news media, a booth at the town fair – you get the idea.

There are endless opportunities to get your site noticed locally and globally. So, don’t sit around waiting for the world to find you. Go out and shout it from the rooftops – “I’m here and I’m open for business.” With a little creativity and some legwork, the world will learn about your site a lot faster if you tell others that you’re here.

ARE YOU BLOG WORTHY? GET THE MOST FROM YOUR POST

Is Your Blog Worthy?

Getting the Most from Your Post

If you don’t have a blog, build one. It’s easy using blog modules that plug in to your existing site. Then start posting content. Then get listed in blog directories. Then keep it fresh. Oh man, that’s a lot of work – especially when this is your second job!

Blogs build traffic and keep it coming back. However, too many site owners either don’t maintain a blog or don’t promote it for maximum benefit. So, here are some tips from your web host provider on maximizing the usefulness of a blog.

Post Your Thoughts on Topic-Related Sites

One way to get noticed, especially by those in the know, is to make posts on other topic-related blogs. You can provide your URL so that readers who find your astute insight are able to follow the trail back to your blog archives.

Blog Archives

And speaking of blog archives, keep a good one. Sort each blog post by date and general subject, i.e. conversion optimization. Unless you’re a great writer with plenty of time on your hands, good content is expensive to develop. Think of blog content as a commodity. An asset for you and others interested in what you have to say.

Stay Focused

And speaking of what you have to say, stay on topic. If your readership (whether 10 or 10,000) turns to you for certain information, meet expectations. If you occasionally go off on a tangent expressing your political views, for example, you’ll lose readership.

Keep It Unique

A change in the Google algorithm will be the topic of the week, and virtually every webmaster blog and forum will be crammed full of erudite opinions on the affect this change will have. In other words, they’ll be so much written on a major topic, you can afford to cover something else. And get noticed.

Make it Attractive

It’s human nature to become bored easily on the dynamic web where things change faster than you can say “keyword stuffing.” So, paragraph after paragraph of text is going to bore even the most dedicated reader or subscriber.

Add some relevant images. Charts and graphs. Eye candy to maintain the reader’s interest. Skip the endless pages of “just” text.

Perform Regular Blog Analysis

Good tracking software will tell you which posts are popular with visitors and which get passed over for whatever reason. Use these metrics to more specifically target the wants and needs of your readers.

The things you want to measure regularly are: number of page views, time spent on site and the source (link) and destination of the reader after leaving your site (do they go to the site or bounce off to another site?). Regular metrics analysis will provide concrete data to demonstrate whether your site blog is performing to expectations.

Write Like You Talk

This is the best advice any blogger or writer will ever receive. Something happens to people when they sit down at the keyboard to write the next blog entry. They become walking thesauruses. They use big, impressive words and long, run-on sentences. Don’t. That kind of writing is great for a master’s dissertation but it does nothing for the readers (except bore them).

Blogs as Linkbait

Some posts are better than others. Market your best posts only. Posts can be tagged and show up on human-based search engines like digg.com and del.icio.us – sites where readers determine how good you are. Don’t oversell every blog entry you write. You’ll start to pickup negative user feedback when readers have seen your post everywhere, or it’s a so-so post.

Blogs make great linkbait (a reason for another site to link to your site) but your efforts to “sell” your content to expand your presence may blow up and backfire with readers and search engines alike.

Use High Traffic Days to Build Your Reputation

When one of your posts is front page news on digg.com or reddit.com, you’re going to see a lot more blog traffic that day sniffing out this high quality linkbait. Use these days, when your traffic jumps 100%, to build on a good thing. Immediately follow up with top-of-the-line posts – as good as the one tagged by enough readers to make it to the top of user-driven search engines. This will establish you as an authority, and your site one worth visiting for the latest.

Don’t Hide Your Blog

Your blog is designed to create stickiness and/or to provide something to subscribers. So, make it easy for users to access your blog. All tags, of course, link to the blog. But, do you have a big, well-labeled blog link on your home page? Is there a BLOG button on the navigation bar? If not, there should be. Make it easy to find your blog and more visitors will find (and read and return because of) it.

Don’t Host Your Blog on a Separate Domain

Some site owners do this to keep things simple. Business side. Blog side. But they’re missing a critical benefit of maintaining a blog (in a subfolder) as a sub-section of their primary domain. Blogs attract all kinds of good stuff. Links, improved PR, “buzz,” new readers and customers (showing up as more traffic in SERPs) offers to contribute to other blogs and so on. Maintain your blog as a section of your main domain to get all of the benefits that come with maintaining a blog.

Start the Conversation

Blogs should generate discussion among readers. They should provoke readers to add a comment – good, bad or indifferent. But what if your posts don’t elicit any response? What should you do?

Shill. Fake it. Salt your posts with a comment or two. Many readers are shy about leaving the first post but will happily jump in once they see what other posters have said. There’s nothing deceitful in starting a conversation – one that grows your site’s popularity.

An up-to-date blog – one that contains useful information for a particular market segment – is a great way to build site traffic and to maintain customer or subscriber interest. But, there are certainly things that every blogger can do to increase readership and squeeze out a few other benefits from blog building. After all, it’s time consuming. You might as well get all you can out of the time you invest.

Later,

Webwordslinger.com

10 DUMBEST WEB DESIGN MISTAKES: SHOOT YOURSELF IN THE FOOT

DON'T MAKE IT HARDER THAN IT HAS TO BE.

START COUNTING CLICKS. THE FEWER CLICKS, THE MORE MDAS.

The Top 10 Dumbest Site Design Practices:

Be Smart. Web Success Is Hard Enough

Despite some of the posts on SEOmoz.org, site optimization is NOT a science. Science requires accurate, contestable data. No metrics or analytics deliver empirical data so it ain’t no science. SEO Pros don’t even agree on which weighting factors have the most impact on PR and TR.

However, it doesn’t take rock solid numbers to identify dumb design decisions – decisions that prevent access, make buying difficult and make site navigation a wonderland of surprises.

Thus, I offer the 10 Dumbest Design Practices IMHO.

10. Flyouts or drop down menus that cover site text. Umm, yes I want to navigate to that page but that flyout covers home page content that I want to read. Dumber still? No way to close the flyout. Duh.

9. Limited payment gateways. DIY site owners happily launch with PayPal as their only payment gateway. A lot of buyers have never even heard of PayPal, they don’t have an account and they’re not going to the trouble to open one.

The more payment gateways, the more orders you’ll receive. Get a merchant account.

8. Spamglish. Yep, it’s still out there on critical pages that, ostensibly, are designed for humans. Keyword density, as a factor in PR and TR is losing significance so why stuff pages with keywords.

7. Critical site information in graphics. Bots can’t read graphics, so important indexing data may be lost, tucked in a bitmap somewhere.

6. No telephone number. This one is a poser. As a site owner, you went to a great deal of trouble, time and money to get that visitor on site. Wouldn’t it be great to have a telephone number (toll free) so visitors could call with questions or, better yet, orders?

5. Ambiguous navigation. The assumption, here, is that site visitors know what a link labeled “Damsels” means – kinda like those rest room signs in theme restaurants, i.e. “Buoys and Gulls.”

4. No site map. Come on, you guys. You can buy a site map generator for less than $25. And, in creating this remarkable map, you help visitors and bots find their ways around.

3. Dated, duplicate content. We’ve all encountered the entrepreneur who wants a low-ball site populated with public domain and syndicated content and 1,200 affiliate links. The site is dated the day it launches.

2. The long-form sales letter. I’m sure Dan Kennedy meant no harm but these endless pages of mixed type faces, heaps of hype and the never ending (literally) PS, PPS and PPPS bonuses are insulting to the intelligent of a chimp.

1. Home page opt ins. Are you nuts? I don’t even know what I’m opting for (or against). If I have to give you my email address knowing that you’re going to back sell me to the grave, I want to know what I’m getting.

Why place this HUGE stumbling block on page uno. I’m bouncing.

Start counting clicks. How many clicks are required for the site visitor to perform the most desired action or MDA. The fewer clicks, the more MDAs. Call me to discuss your site performance. beleive me, this ain't brain surgery.

Later,

Webwordslinger.com

There are dozens (100s) of mistakes that even experienced site designers make - especially the designer who's cranking out the sausage 24/7. Know what makes a high-functioning site. Then tell your programmer how to build it.

Have fun,

Webwordslinger.com

webwordslinger.com

TELECOMS WANT YOUR CONTENT. GO MOBI.

YOUR PROSPECTS ARE OUT THERE!

UNCHAIN THEM.

Mobi or Web:

Who Wins the Mobile Search War?

Mobile search is being touted as the next major, digital battleground with both the powerhouse players in communications (Verizon, ATT, etc.) pitted against the titans of Silicon Valley and points west such as Google and Yahoo!

The winner stands to reap billions in mobile search ad revenues, and if you run an online business or a brick-and-mortar, some of those revenues are going to come out of your bottom line. However, you’ll also see a nice revenue boost in your commercial establishment in the mall.

The Battle Lines Have Been Drawn

He who controls mobile search controls the world.

Okay, that’s not true but whoever wins this battle for mobile search supremacy is going to make some big bucks. Why? Because a user can search for the closest shoe repair place and even see a map providing directions on how to get there.

No big deal, right? You can do that when you download Google Earth with maps showing how to get from here to there. Mapquest and other similar sites offer the same service. Enter whatever it is you’re looking for – an address or the name of a commercial establishment – and GPS and some digital gymnastics does the rest.

The technology to direct buyers to retailers exists on both sides of the trenches. Telecom offers the advantage of an in-place infrastructure. Cell towers are now being placed in church steeples to hide them from the public eye. (Thankfully.)

On the other hand, the web has the power of knowledge with literally billions of web pages indexed in Google, Yahoo, Inktomi and 4,000 other online search engines. So, telecom has the means to deliver the information where needed. The web giants have the information that users are going to want – like where to get a pizza in the next 10 minutes.

One Giant Leap

With cells functioning as sales devices literally pointing buyers in the direction of paying advertisers, mobile search is the most dynamic interface since the appearance of the touchtone key pad back sometime before most of us were born. This ability to deliver, on demand, advertising in the form of street directions changes everything. The cell phone is no longer simply a communications device. Or a device that can capture pix and video or play downloads – all user-driven activities.

The cell phone becomes an extremely effective outlet for advertisers and that means ker-ching for whichever side wins this war of wheres.

Revenue Rivers

Forget revenue streams. This new technology is going to generate revenue rivers of ad dollars for the companies delivering the information. And where’s this cash flood coming from? Click to call on the web side; pay per call on the telecom side.

With improved localization of search engine results, how far are we from an online ad for John’s Best Pizza that connects you VoIP to John’s to place your order. Dominoes already offers online ordering. The tsunami is coming.

On the telecom side of “no man’s land” is pay per call (PPC). Using GPS technology, cell phones become maps and with a click, you can call John’s Best Pizza and have it piping hot when you arrive.

The numbers are enough to make any e-commerce professional sit up and take notice.

By 2010 there will be close to one billion mobile search users around the world. That’s up from 300 million today – a 300%+ increase in people looking for your business via their souped up cells.

More numbers? Ad revenues in five years will exceed $2.4 billion dollars for mobile search. Right now, that number is a little over $7 million dollars.

In the U.S. alone, the ad revenues will go from the current 2.1 million to over $700 million in the next few years. And you’re going to want that access to new customers. You know what else, you’ll be willing to pay for it. Why?

Mobile searchers are NOT browsers. They’re buyers. They’re looking for a place to buy a dinner or a new couch right now, whether researching the local web or using their cells to find the closest furniture outlet. These buyers are needs-driven and those are the best buyers you can have. They need what you’re selling.

So, How Will This Play Out?

You’ll be surprised to know that for such a major shift in communications, not many experts can answer that question though a couple of points are obvious.

1. The telecom industry will become more desperate for content in the years ahead. That’s good for writers, syndicators, news outlets (CNN, e.g.) the town newspaper and other content sources. Telecom will pay for the content (they already are) to keep up with the flood of web content that hits the W3 every day.

And on the web side of things? Well, how does a Googlephone sound? Or a Yahoo phone or an AOL phone. Portals and search engines will be moving in the other direction, looking for ways to get that massive mass of content out to cell users. Don’t be surprised if you see the Gphone from Google in the next few years. It’s virtually inevitable, and one of the major cash highways still open to Google.

And Finally, There’s You

The little guy trying to get a little recognition on the cell, the web or in the yellow pages of the telephone book. (Wonder if they’ll still have those in 10 years…).

That means that your advertising budget will increase, but so will your business. It will mean that you’ll have to allocate online/telecom advertising dollars based on your own research (a simple A-B test).

And it’s going to lead to a new advertising design industry – one that leaves behind the archaic advertising dinosaurs like buyer loyalty and building trust. If you’re driving in your Hummer and you’ve got a hankerin’ for a tofu salad, you can toss customer loyalty right out the window. You’re going to the closest tofu place that shows up on your cell or your installed GPS.

This is a major shift. It can’t be stopped, it never sleeps and it has one mission (kinda like The Terminator huh?). And that is to win the mobile search war by offering business owners (you) more services for less dollars.

That’s the fun side of competition and this is going to be a competition like nothing we’ve seen to date. We’re still at the baby step stage but in a few years, it’s iron man time.

Be ready.

Got your own Blackberry app, or just want to hawk your goods or services via cells and PDAs? call me. Don't limit yourself to folks @ computers. Go mobi, babe.

Later,

Webwordslinger.com

INVITE GOOGLE OVER FOR TEA

Using Google Sitemaps:

Show ‘Em What You Really Got

Search engine bots have long relied on site maps to simplify their mindless collection of letter strings. Site maps make it easy for spiders to assess the nature of the site, the accuracy of HTML tags and to detect new content faster and more easily. So, the development of a site map has always been useful to bots and to site visitors alike.

The importance of developing a site map has increased recently with the introduction of Google’s cool feature – Google Sitemaps, which is pretty much what it sounds like. Today any webmaster or site owner can quickly develop a site map for submission to Google’s SE for indexing. The benefits? Many.

Help Google. Help Yourself.

The proliferation of new websites has caused the Google gods to rethink their current processes used to spider and index the billions and billions of new pages of text coming online each year. It can’t be done, not even with all of Google’s resources. “Too much information.”

The solution? Let webmasters index their own sites. That’s what’s behind the new Google Sitemaps program. It’s a wonderful opportunity for e-biz owners to ensure that their sites are assessed and indexed properly on Google’s big ol’ hard drive, in effect taking ‘botness’ and placing it into the hands of site owners – humans with the ability for rational thought – something no SE spider brings to the table.

How Hard Is This?

No very. To get the most out of Google Websites, you’ll need an XML generated file on your site. XML stands for extensible markup language and you can find XML tutorials everywhere. Just Google XML and you’re on your way.

If you don’t know a thing about XML and writing code, no worries. This is something your programmer can develop in less than an hour, delivering better SE results and more highly-qualified visitors to your site.

The XML generated file is the ‘transmitter’ that sends site changes, updates, new content and other data to Google. No doubt, you’ve seen the ubiquitous red XML logo on the most up-to-date sites. Kind of a status symbol to those in the know. These XML-enabled sites provide more accurate SERPs, though it’s important to note that an XML generator won’t do a thing for your page rank. That’s another whole story.

XML Syndication

XML coding is used by most blogs because it’s a language that adapts easily to syndication. RSS – remote site syndication – employs XML to deliver your site’s content to other interested, like-minded sites in the form of XML/RSS feeds. It’s all part of the new dynamic of Web 2.0 – content syndication with lots of arrows (links) pointing back to your site.

In the case of Google Sitemaps, all the webmaster is doing is syndicating content directly to Google’s SE. This puts more control in the hands of webmasters to ensure that their sites are crawled accurately and frequently.

Even better, this program gives site owners control over several key weighting factors – variables, XML tags, attributes and so on.

Your XML Generator

It’s important that your XML site map be kept up to date since that’s going to be an important consideration when bots come calling. So, you need an XML generator. A what?

It’s easy. An XML generator simply spiders your site, identifies new content, lists URLs and notes any other changes and reports this data to the Google index. There are a slew of XML generators, some free, all low-cost, available on the w3. Just Google XML generator and take your pick. They all do the same basic thing and there’s one for every level of programming expertise.

Which Generator For You?

http://enarion.net/google/ is a php generator that you install on your host server. Once installed, your site is spidered and an XML sitemap automatically produced. Upload the new sitemap to your server. Then, run the generator to have your site map indexed by Google. It’s easy, even for the digitally-challenged.

But there are dozens of XML generators available – from pick-click easy to more-than-most-of-us-need-to-know-in-a-lifetime. So, to make things even simpler, and to encourage more self-indexing, Google has developed a list of 3^rd party XML generators that configure nicely with Google’s data hook-up. To see Google’s list of XML generators, simply click here.

Telling Google What You Want It To Know

The XML file created as part of your site will provide Google with lots of useful information that you submit only after every letter and symbol has been checked for accuracy. This information includes:

The location of your web page, i.e. your site’s URL. (Hello, I’m over here!)

Dates of content modification – what was added, deleted and/or changed since the last time you were spidered. This is very important for sites that change content frequently – especially informational or editorial content. Spiders love fresh content, as long as it isn’t page after page of hype.

Frequency of Content Change - SEs may view frequent content changes with suspicion, “thinking” that changing content may indicate gray-hat marketing tactics. Problem solved when the webmaster can indicate how frequently content changes from page to page. You can indicate change frequency from never to hourly, giving the bots a heads up.

Site Page Priority – Some pages of your website are more important than others. Obviously the homepage ranks high in importance, but so do high profit pages, opt-in pages and, of course, ordering pages.

Google’s Sitemap program allows webmasters to determine the importance of each page on the site! Pages are prioritized on a scale of 0.0 (least important) to 1.0 (most important). The higher the importance you assign to a page, the higher importance Google will assign to that page. No bump in page rank, however, since your priority rankings are only relative to the pages of your site.

Extreme Trust

Extreme trust is a new www concept, sort of like the honor system. Wikipedia, the online, ever-evolving encyclopedia is a project based on extreme trust. Anyone (even you) can make an entry to the Wikipedia site. Other readers can then go in and add, update and edit your information. It’s a means of harnessing the world’s knowledge in real time and it’s one of the most exciting uses of the web currently underway.

Now back to Google. Google has a well-established reputation for protecting its reputation and the quality of its search results. Sites have been gray-barred (banned) for seemingly minor infractions – sometimes even unintentional infractions. You don’t mess with Google. Period. Even big-time car maker BMW got penalized for less than exemplary reporting to Google. If it can happen to BMW, it can happen to you.

Banned from Google and you might just as well start over. Recovering your previous Google rank is all but impossible.

Now, apply this hard-edged business philosophy to the new Google Sitemap program. Believe this – you don’t get carte blanche. Spiders will still spider and bots will still bot. And if the information in your XML site map is out of sync with site text, purpose, components, tags or any other aspect of site descriptions, you better believe that you’re site is going to be slammed – and there won’t be a thing you can do about it.

Play It Straight

The black and gray hats out there are always trying to beat the system but the system grows more sophisticated with each passing minute. That’s why it’s best to use the Google Sitemap tool to your advantage – to ensure that your site is presented the way it should be and the way you want it to be.

To learn more about Google Sitemaps, click here.

And remember, when it comes to Google and every other search engine, play it straight. It’s the only way to go.

Haven't been indexed in two years? or just launching your new e-biz. yeah, well you want a little of that search engine love so submit sitemaps to all major search engines and show 'em what you really got.

Later, gator,

Webwordslinger.com